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Find love at your local this Valentine’s Day

Press Release

Issued: Friday 12th February

Find love at your local this Valentine's Day

The pub still plays a valued part in people's love lives, according to new research from the Campaign for Real Ale.

Around almost a fifth of people met their partner in the pub, beating work, online, nightclubs and holidays for finding love,while 29% of people would choose their local as the ideal venue for a first date, according to a survey carried out by YouGov on behalf of CAMRA this month1.

The findings reinforce research released earlier this year by CAMRA, which showed pubs add to happiness and wellbeing.

The Friends on Tap report, produced by Professor Robin Dunbar at Oxford University2, showed having a strong social network significantly improves happiness and wellbeing.

Your chances in love could also be improved by visiting your local pub, according to the Oxford University report findings, as social skills improve initially after a drink and people are more likely to talk to strangers, were more engaged in conversation and in some casesrated people as more attractive.

The Friends on Tap report also reported that meeting someone in person in an environment such as a pub provides "direct cues of their honesty, trustworthiness and suitability as a friend or partner" making it less likely to fall victim to the "social or romantic predators" found online.

Tom Stainer, Head of Communications CAMRA said: "It appears the local might be the place to be lucky in love, providing a great place for romance to blossom. And if all goes well, community pubs also provide ideal venues for engagement parties, a drink before a wedding, somewhere to wet the baby's head with friends and anniversary celebrations.

"It's clear local pubs play a vital role in our communities, benefit our happiness and wellbeing and provide the perfect environment for meeting new people - maybe that special person!"

For more information contact the CAMRA press office: press@camra.org.uk

Notes to Editors:

1. The YouGov Omnibus Research was carried out on behalf of CAMRA 11 February.

In which, if any, of the following places did you first meet your current partner? (Please select the option that best applies)

 

Unweighted base

1378

Base: All UK Adults in a relationship

1395

In a pub

18%

At work

17%

Online

12%

In a nightclub

7%

On holiday

2%

In a students' union

3%

Other

40%

Don't know/ can't recall

1%

 Please imagine you were planning to take someone on a first date...

Which ONE, if any, of the following best describes what you would be MOST likely to do? (Please select the option that best applies)

 

Unweighted base

2120

Base: All UK Adults

2120

Go to a pub

29%

Go to a restaurant

41%

Go to the cinema/ theatre

9%

Do an activity (e.g. Ice skating, theme park etc.)

7%

Go to a museum/ gallery

4%

None of these

4%

Don't know

5%

 

 

2. About Professor Dunbar:

Professor Robin Dunbar is a British anthropologist and evolutionary psychologist and a specialist in primate behaviour. He is head of the Social and Evolutionary Neuroscience Research Group in the Department of Experimental Psychology at the University of Oxford, and a visiting professor at Aalto University, Finland. He is best known for formulating Dunbar's number, a measurement of the "cognitive limit to the number of individuals with whom any one person can maintain stable relationships".

Friends on Tap can be downloaded in full at: www.camra.org.uk/pubs-wellbeing

 


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