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CAMRA's Good Beer Guide warns global brewers threaten choice

Press Release
Issue Date:

Embargoed: 00:01, 15th September

 

 

 

CAMRA's Good Beer Guide warns global brewers threaten choice

 

INTERVIEW/PHOTO OPPORTUNITY: Good Beer Guide editor Roger Protz will be available on 15th September 10am-12 noon at the Bree Louise Pub (Euston) and 2pm-5pm at Sambrook's Brewery (Battersea)

 

Real Ale may be the success story of British beer, but the new Good Beer Guide, published by the Campaign for Real Ale (CAMRA), warns of possible threats posed by global brewers moving into the buoyant cask sector.

 

The new edition of the Guide - this year sponsored by beer quality assessor Cask Marque - records the vibrancy of the British real ale market, with more than 200 new breweries opening in the past year, with 1,540 now operating in Britain. 

 

The Guide reports that the world's two biggest brewers, AB InBev and SABMiller, are due to merge this month at a cost of £79 billion and have already moved into the London craft sector.

 

"In 2015," Roger Protz says, "SABMiller bought the Meantime Brewery in Greenwich and paid an astonishing £120 million. As a result of the takeover of SAB, ownership passed to AB InBev In order to meet the demands of regulators in the United States and the European Union, AB has had to divest some of its brands and breweries and has sold Meantime to Asahi of Japan."

 

At the same time, AB has bought another London craft brewery, Camden Town, for £85 million and plans to make it a leading player in the capital's beer sector and will use its marketing muscle to undercut competitors.

 

In a special interview for the Guide, Professor John Colley of Warwick University's Business School, who is an expert on global companies, says the likes of AB InBev and SAB Miller can strip costs from production as a result of their ability to bulk buy such raw materials as grain and hops at enormous discounts.

 

Professor Colley adds that big brewers enjoy 40 per cent lower costs than even medium size producers. He says that when AB bought Modelo of Mexico it stripped 20 per of costs from the company. With Beck's in Germany it took out 15 per cent of costs.

He estimates that the AB merger with SABMiller will generate cost savings of $1.4 billion.

The end result is cheaper beer that drives other brewers' products off bars and supermarket shelves.

 

Good Beer Guide editor Roger Protz says: "The way in which the global brewers are muscling in on the craft sector in Britain and other countries is a cause for concern and a potential threat to the independent sector. In its 44 year history, the Guide has never been complacent and believes that beer drinkers' choice and freedom demand constant vigilance."

 

 

Real ale is the success story of British beer, according to the 2017 edition of the Good Beer Guide, GBG, and reports published by CAMRA.

 

Editor Roger Protz says: "The real ale revolution goes roaring on. As well as new breweries opening, others are expanding their sites or moving to bigger premises to cope with the demand for their beers.

 

"In an overall declining beer market, real ale's share is impressive. It's not only in growth but is expected to grow dramatically over the next few years."

 

The annual Cask Report – produced independently of CAMRA, shows that real ale accounts for 55 per cent of the total ale market and that share is projected to grow to 70 per cent by 2020.

 

Roger Protz adds: "As the ale market includes such national and expensively promoted keg brands as Guinness, John Smith's and Tetley's, this is a remarkable achievement by the cask ale sector that has to rely on word-of-mouth and CAMRA beer festivals to spread the message."

 

New breweries are also adding to drinkers' pleasure with a range of new beer styles.  Protz says: "Alongside such staple brews as Mild, Bitter and Golden Ale, brewers have revived such famous old styles as Porter and India Pale Ale [IPA] and widened the boundaries of beer appreciation with ales aged in whisky and wine barrels. They add fruit, herbs, spices and coffee beans to their beers and embrace such European styles as Belgian farmhouse and sour beers fermented with wild yeasts."

 

 

 

 

COPY ENDS

 

Notes to editors:

 

To arrange interviews with Good Beer Guide Beer editor Roger Protz will be available for interview in London on Thursday 15 September at the Bree Louise pub, Euston, in the morning and at Sambrook's brewery, Battersea, in the afternoon. Please contact Communications Assistant Ayo Kila on 01721 337 863 or press@camra.org.uk 

 

Beer quality assessor Cask Marque has sponsored the 2017 Good Beer Guide. Cask Marque makes over 22,000 unannounced visits to pubs each year and tests each cask ale on sale for temperature, appearance, aroma and taste. They are also the number one provider of Cellar Management Training  in the UK.

 

The 44th edition of the Campaign for Real Ale's (CAMRA) Good Beer Guide will be published in September and will list the best 4,500 pubs in the country chosen by its 180,000-plus membership.

 

 

Contact:

 

CAMRA Press Office

press@camra.org.uk
01727 337 8863

 

For review copies:

 

David Birkett

Publications Sales and Marketing Officer

david.birkett@camra.org.uk

 01727 337865

 


A breakdown of Regional Stats in the 2017 Guide.

Central Southern        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Berkshire 53 17 14 2
Buckinghamshire 54 20 14 5
Oxfordshire 69 18 26 4
  176 55 54 11
 
East Anglia        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Bedfordshire 49 9 8 1
Cambridgeshire 70 15 21 1
Essex 110 30 30 3
Hertfordshire 64 17 34 7
Norfolk 105 37 40 5
Suffolk 72 15 25 1
Total: 470 123 158 18
 
East Midlands        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Derbyshire 95 23 65 13
Leicestershire 68 16 21 4
Lincolnshire 113 20 28 0
Northamptonshire 49 12 42 6
Nottinghamshire 74 17 23 0
Total: 399 88 179 23
 
Greater London        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Greater London 292 60 72 7
Total: 292 60 72 7
 
Greater Manchester        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Greater Manchester 158 29 70 10
Total: 158 29 70 10
 
Kent        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Kent 145 38 37 4
Total: 145 38 37 4
 
Merseyside & Cheshire        
Region 2017 Pubs New Pub Entries 2017 Breweries New Breweries
Cheshire 70 15 33 5
Merseyside 70 20 17 5
Total: 140 35 50 10
 
North East        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Durham 85 14 18 2
Northumberland 39 11 11 2
Tyne and Wear 59 9 27 4
Total: 183 34 56 8
 
South West        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Cornwall 62 10 33 5
Devon 125 35 50 7
Gloucestershire 103 27 41 7
Somerset 102 19 28 4
Wiltshire 62 16 23 1
Total: 454 107 175 24
 
Scotland & Northern Ireland        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Aberdeen & Grampian 41 8 11 1
Argyll & The Isles 14 2 7 1
Ayrshire & Arran 21 4 2 0
Borders 18 7 7 1
Dumfries & Galloway 20 3 5 0
Edinburgh & The Lothians 45 15 18 1
Greater Glasgow & Clyde Valley 46 9 10 2
Highlands & The Western Isles 35 3 14 1
Kingdom of Fife 21 3 6 1
Loch Lomond, Stirling & The Trossachs 21 5 12 0
Northern Ireland 20 3 19 11
Northern Isles 8   4 0
Tayside 30 8 5 0
  340 70 120 19
 
Surrey and Sussex        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Surrey 70 14 18 6
East Sussex 64 14 30 3
West Sussex 62 15 26 2
Total: 196 43 74 11
 
Wales        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Glamorgan 93 18 25 2
Gwent 39 10 8 1
Mid Wales 35 10 8 1
NE Wales 42 8 16 0
NW Wales 46 14 15 2
West Wales 70 17 16 3
Total: 325 77 88 9
 
Wessex and CI        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Channel Isles 22 3 4 0
Dorset 66 20 18 2
Hants 119 33 32 5
Isle of Wight 22 8 3 0
Total: 229 64 57 7
 
West Midlands        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Herefordshire 26 8 12 2
Shropshire 58 11 25 4
Staffs 88 26 31 3
Warwickshire 48 9 17 0
West Mids 118 29 30 1
Worcestershire 56 16 19 3
Total: 394 99 134 13
 
West Pennines        
  2017 Pubs New Pub Entries 2017 Breweries New Breweries
Cumbria 88 5 42 5
Lancashire 121 33 33 5
Isle of Man 28 4 4 0
Total: 237 42 79 10
 
Yorkshire        
  2016 Pubs New Pub Entries 2016 Breweries New Breweries
Yorkshire (East) 42 9 12 3
Yorkshire (North) 141 37 44 4
Yorkshire (South) 77 19 27 5
Yorkshire (West) 131 30 70 13
Total: 391 98 153 25