Get Real Promotional Campaign
CAMRA launched a real ale promotional campaign in 2013 that carried the slogan Get Real with the following supportive slogans:
Real Ale, Real Variety
Promotes the different styles and colours.
Real Ale, Real Choice
Promotes the number of real ales on today's market and numbers of breweries brewing real ale.
Real Ale, Real Popular
Promotes the increasing number of young people trying real ale.
Real Ale, Real Easy
Promotes the Cyclops Beer Tasting Scheme.
CAMRA produced a range of posters and beer mats for pubs and beer festival to use to promote real ale and encourage more people to give the different styles a try.