With over 188,000 members around the world, the Campaign for Real Ale is considered one of the most successful consumer campaigns ever. Our aim is to have good quality real ale, ciders and perries and to have thriving pubs and clubs in every community.
- We are independent and our policies and campaigning objectives are set by our membership
- CAMRA's decision making process is wholly independent of any commercial companies or other organisations
- We are not-for-profit and all proceeds are put back into achieving our campaigning objectives
- We are consumers. We have no commercial interests in pub or brewery ownership or management
- We are non-party political.
CAMRA was founded by a four real ale enthusiasts in 1971 when traditional rich-flavoured ales were under threat from brewers producing bland and flavourless beer. Through CAMRA's tireless campaigning, real ale is now produced by over 1,500 breweries across the UK - a tenfold increase since the campaign started.
CAMRA believes well-run pubs, whether in rural or urban areas, play a critical social role in UK culture as the centres of community life. CAMRA supports the traditional pub as the best place in which to enjoy real ale and to try one of the thousands of superb beverages now produced across the UK.
CAMRA is volunteer-led and governed by a National Executive who are elected and supported by a professional staff responsible for central campaigning, research, membership services, publishing, marketing, press and administration. CAMRA is made up of thousands of dedicated volunteers who work tirelessly to further its aim.
CAMRA is financed by membership subscriptions, sales of books and merchandise and proceeds from national and local beer festivals. CAMRA is a not-for-profit company, limited by guarantee.